
Silicon Valley’s Wild New Obsession: The 996 Grindset
The 996 grindset—working 9 a.m. to 9 p.m., six days a week—has been glamorized in Silicon Valley as a fast track to success. Advocates argue that more hours mean faster results. But when it comes to the construction industry, that logic doesn’t hold up.

Forget the Diploma: Why Gen Z Is Picking Up Tools Instead of Debt
College enrollment is falling, tuition costs are rising, and AI is automating traditional office jobs. But while headlines focus on the crisis in higher education, a different story is unfolding in the construction industry: Gen Z is stepping into the skilled trades. With Baby Boomers retiring and demand for infrastructure, clean energy, and data centers accelerating, trades like electrical, HVAC, and welding are becoming some of the most future-proof careers available. This isn’t just a labor shortage—it’s a generational shift that could reshape how America builds.

Millennials and Gen Zs Don’t Buy Homes—We Hack Them!
Let’s be real. Most of us aren’t buying a $2M vacation home in Aspen anytime soon. We’re still crunching the numbers on a starter home and wondering if our Starbucks coffee and the avocado toast really were the problem. But what if I told you a new trend is changing how we buy homes?…